A Crash Course in Application Development: What It Is, How It Works, and Why You Need Custom Apps

Geoffrey Lee

In the Digital Era, software is an integral part of practically any process that businesses complete. Today, more than 90% of businesses with more than 11 employees utilize CRM software, and that’s merely one niche within the professional software universe.

Unless you want to maintain a level of efficiency that could have been achieved decades ago, then application development must be folded into your professional plans, but many business owners aren’t entirely sure how to navigate these tech-savvy waters, or even why they should bother.

To help break things down, we’ve outlined a quick guide to application development and helped detail why exactly custom applications are so important in the modern professional landscape.

What Is Application Development?

Simply put, application development is the process of generating intuitive solutions by building applications; these can range from mobile apps to custom software and beyond.

There are essentially two options when it comes to application development—you can either take on the time and expense of hiring an in-house development team, or you can seek outside application development services from experts like PulaTech.

The reality is that, while many business owners are drawn to the idea of in-house teams because they believe it will result in more curated solutions, services like ours generally result in more sophisticated and specialized solutions, and you don’t have to add anyone to your payroll to get them.

How Does It Work?

No matter what sort of application development services you’re looking for, they’ll all follow the same general framework that will play out like this:

  • Research and planning
  • Concept and design
  • Execution
  • Delivery and reports

Clearly, virtually none of the burden falls on the business owner, so you have the freedom to relax while your application development project is being handled.

The timeline for application development can vary significantly depending upon the specific constraints of your project; this is why it’s so important that you work with a team that’s open, communicative, and willing to check in with you frequently to provide status updates. To gain some additional insight into how specific application development services work, visit our page detailing this service.

Why Do Businesses Need Custom Apps?

From streamlining overall efficiency to providing a sense of cohesion for both employees and clients, there are essentially limitless reasons to invest in custom applications from a business owner perspective—we first began outlining reasons for businesses to invest in custom apps several years ago, and the benefits have only grown since then.

If you’re the type of pro who prefers to operate by the book and you need to see a quantifiable ROI before you’re convinced that any investment is sound, then you’ll be pleased to know that custom apps are a veritable slam dunk when it comes to what the statistics have to say.

94% of consumers’ first impressions of a business relate to the design and functionality of their website; what’s more, 89% of customers are likely to shop with a competitor after a lackluster user experience with a website. Mobile app revenue is expected to reach $935.2 billion worldwide in the next three years, and research shows that 80% of consumers are more likely to work with a brand that offers a personalized experience.

There’s simply no substitute for custom applications in the contemporary landscape; contact PulaTech to see how we can assist with developing yours.

Related Posts